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Energy efficient Deere tractors hit Dhaka market

Sunday, February 13, 2011

Energy efficient Deere tractors will help till land in Bangladesh.
Energy efficient Deere tractors will help till land in Bangladesh.

Energy efficient tractors manufactured by John Deere are helping an Asian nation with agriculture and farming as it works through the challenges of intermittent power, according to a published report.

Rural power consumers in Bangladesh will benefit from using the eco-friendly tractors but residents in the cities should still be careful about how they use electricity because of the difficult times, said Abul Kalam Azad, the nation’s information minister. He did say irrigation is a top priority.

"Bangladesh is in power crisis," the minister said Saturday during a launching ceremony for the specialty tractors. "Agriculture must be given the importance at the moment."

The minster spoke Saturday at a kick-off event featuring the tractors, which are being marketed by InGen Motors. The event was held at the Sheraton Hotel in Dhaka.

InGen Motors is marketing three Deere models to Bangladeshi farmers and if they purchase one, each tractor will be covered by a one-year warranty. Training is also available to the farmers so they’ll be able to maximize use of the machinery.

In anticipation of soaring business, InGen Motors plans to add five additional showrooms.

"The country's economy will sustain if the agriculture sustains, as it is our base," the minister said. "So agriculture will have to be given importance at any cost."

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